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With more than 15 years experience serving as a doula, childbirth educator, prenatal massage therapist and mother, Sara Lyon founder of Glow Birth & Body and author of The Birth Deck, she has supported tens of thousands of families through their birthing journeys. Sara’s work is grounded in her belief that quality, science-based birth education and healthy, non-traumatic birth experiences are a human right and should be readily accessible to all.

for glow BIrth & Body

The Birth Deck

the brief

clover PR joined The Birth Deck team to help elevate the launch of Sara Lyon’s second book, “You’ve Got This,” and new location opening in Chicago. By targeting both national media and hyper local media, clover PR elevated Sara Lyon from a hyper local Doula to a national birthing expert to support the launch of her second book with coverage in The Bump, Father.ly, First Time Parent, The Good Trade, Mind Body Green, Modern Luxury, Mom.com, Pregnancy & Newborn, Romper and more.

Executive Summary

Total Placements

29

Total Impressions

749.7 M+

press hits in numbers:

press hits:

“Working with clover PR changed my career. As a small company, we were able to launch and grow 3x faster in the crucial launch phase, setting us up for rapid success: loan repayment, community trust and market dominance within the first year. They were a total pleasure to work with and I will definitely be hiring them again for crucial moments in our company’s trajectory.”

founder, glow birth & body + The Birth Deck

sara lyon

from our clients

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