the brief

to portfolio

Back

Glacce is a line of luxury spiritual accessories harnessing the healing power of crystal energy. We pair modern design with the scientific and spiritual properties of crystals to bring people into the present moment and infuse their everyday lives with positivity. Most popularly known for their one of a kind crystal elixir bottles, Glacce has since expanded their product like and expanded into retailers such as freepeople.com, goop.com, in-store at Free People locations across the country and at select stockists worldwide.

Glacce

the brief

clover PR partnered with Glacce to launch their crystal infused water bottle to the media and strategize their brand identity which lead to a full rebrand of their logo, website and brand suite.

During our targeted PR campaign clover PR secured valuable press mentions in the top digital outlets nationwide and garnered additional retailers due to the exposure. Through oru strategic consulting services, we brainstormed with the Glacce team to develop their charitable arm of their brand which would launch later in 2016.

Executive Summary

Total Placements

18

Total Impressions

31.7 M

press hits in numbers:

press hits:

start the quiz!

Take our FREE assessment to discover the right fit for your next press hit and get a 3-step road map to help fast-track your journey to landing media coverage for your brand.